Tesser News

January 2002

Boulder (January 23, 2001) - Tesser, an award winning online development and brand services firm, launched its latest creation, a redesigned website for Precision Photonics Corporation (PPC), specialists in wavelength measurement and control (www.precisionphotonics.com).

PPC approached Tesser with the task of redesigning their Internet presence to represent PPC as a top tier national player in their industry. To achieve this goal, Tesser worked with Precision Photonics to identify and organize the necessary content and features, create an elegant design concept based on the current look and feel, and quickly implement a live site. The resulting web presence is simple, clean and professional and achieves the task of elevating PPC's brand and informing potential customers and investors about the company, its products, and its expertise.

"We are proud of the project and pleased we could provide Precision Photonics with a cost- and time-effective solution that achieved their goals," said Ross Shell, President of Tesser. "We look forward to our client realizing the benefits of an improved web presence."

About Precision

Photonics Precision Photonics Corporation develops, manufactures and markets products for the measurement and control of laser-based systems for dynamic telecommunications networks. The company has developed scaleable component architectures and manufacturing processes that satisfy the demand for cost effective, ultra-precise opto-electronic assemblies.

About Tesser

Tesser is an award-winning online development and brand services firm with offices in Boulder and San Francisco. Founded in 1992, Tesser combines comprehensive brand services with Internet strategy and implementation to serve both established and emerging companies. Tesser's clients include Agilent, Chevys Restaurants, Black Pearls, Bell Sports, Kelty, Quiznos, Freeskier Magazine, Einstein Noah Bagel Corporation, Gap Inc., Holme Roberts & Owen, Denver Health and Hospital Authority, Proligo LLC, Denver Art Museum and Denver Museum of Nature and Science. For more information please visit www.tesser.com or call 800-310-4400.

About Tesser

Since 1993, Tesser has been building powerful brands by focusing on the big picture: 360 degrees of uncompromised thinking on branding and integrated design. As strategic consultants, designers, and branding experts, Tesser helps clients create both long-term brand value and highly effective design programs. Tesser provides a unique mix of strategy, naming and verbal branding, corporate identity, retail design, merchandising, packaging design, and web site design.

Based in San Francisco, Tesser's clients include Quiznos Sub, Musco Family Olive Company, Clorox, Chevys Restaurants, Noah's Bagels, Dairy Queen, Rubio's Fresh Mexican Grill, Figaro's Pizza, Kentucky Fried Chicken (KFC), Harkins Theatres, Rock Bottom Restaurants, Pat and Oscar's Restaurants, Gap, Gymboree, and Fox Shox.