SERVICES

LEADERSHIP

© 2009 Tesser Inc.  All Rights Reserved

PROGRAM DEFINITION AND STRATEGY

Brand Positioning • Competitive Analysis • Research • Gap Analysis
Brand Audit • Rollout Planning • Brand Messaging and Personality

GRAPHIC DESIGN AND VERBAL BRANDING

Naming • Tag Line and Descriptor Development • Identity Design • Packing and Collateral Design • Merchandising Promotions • Print and Outdoor Advertising
Web Site Design • Corporate Identity Standards Manuals

RETAIL BRANDING AND DESIGN

Space Planning and Floor Plans • Environmental Design • Signage Programs Fixture Packaging • Sourcing and Project Management • Materials and Finishes
Art Package • Detailed Menu Board Design and Copywriting • Renderings and Elevations • Control Drawings • Store Design Standards Manuals Computer-generated 3D Imaging